Discover Skims' bizarre $48 face wrap, a controversial collagen yarn sculpting device promising a snatched look—selling out despite scant science or safety info.

Another day, another WTF Skims launch! 😱 Scrolling through my feed in 2025, I literally gasped seeing models wrapped head-to-chin in what looks like surgical tape. Kim K’s brand is no stranger to chaos (remember the inflatable Kim in Times Square?), but this $48 face innovation? Honey, it’s like discovering your blender can also file taxes—bizarre but weirdly intriguing. And guess what? It’s already sold out AGAIN. 🙃 skims-face-wrap-my-jaw-dropped-so-did-my-wallet-image-0:max_bytes(150000):strip_icc():format(webp)/skimsfacewrap-3cf90abd05d9476dbc0906ab887daecc.png)

🤔 So… What Is This Thing?

Described as a "sculpting face wrap" with "collagen yarns," it’s basically a fabric cocoon for your jawline. Velcro straps? Check. Spooky Hannibal Lecter vibes? Double-check. The deets:

  • Material: 81% polyamide, 19% elastane (bye-bye, silk pillowcases!)

  • Claims: Ultra-soft "jaw support" for a "snatched" look

  • Reality Check: Zero info on how it works. Zip. Nada. When Byrdie asked, Skims clammed up faster than Kylie at a Botox convention. 💉

🔥 Why Everyone’s Freaking Out

Instagram comments are GOLD:

"SKIMS: Making women feel bad about themselves since 2018" 😂

"What in the fresh Kardashian hell?!" 👹

People Also Ask:

  • Does it actually slim your face? Experts say… maybe? Dr. Marc Mani (a legit Beverly Hills plastic surgeon) admits he makes facelift patients wear similar "face bras." His take:

"It won’t mimic surgery, but consistent use might support facial ligaments strained by gravity."

  • Is the collagen yarn legit? Unclear. Joseph Carillo (facial sculptor) swears by compression:

"It can define jawlines, reduce puffiness, and retrain tongue posture!"

But let’s be real—tying fabric around your head feels less like science and more like trying to fold a fitted sheet. 🛏️✨

:max_bytes(150000):strip_icc():format(webp)/skims_1753804828_3687504624874183998_86887620571-742ce98d204240278dfebc30dc2caad1.jpg)

🧐 The Kardashian Connection

This drop isn’t random. The KJ clan’s in their "surgery transparency era":

  • Kris got a facelift 🧑‍⚕️

  • Khloé cataloged "every procedure" 📝

  • Kylie spilled implant specs on TikTok 💬

So a face wrap that mimics post-op gear? Shocking. But body confidence speaker Alex Light nailed it:

"It’s part of a dystopian trend: buccal fat removal, weight-loss drugs, and AI beauty filters. This wrap’s just another cog in the machine."

💸 Why It Sells Anyway

Despite the side-eye, Skims thrives on controversy like a cactus thrives on neglect. 🌵✨ The wrap’s hype leans hard into the #MorningShed trend—that ritual where influencers peel off mouth tape/face masks to reveal 'flawless' skin. Creator Jasmine Alisha raves:

"My jawline’s never been this snatched!"

But she never says how or how long she wore it. Suspicious? Absolutely. Yet it sold out faster than you can say "FTC violation."

:max_bytes(150000):strip_icc():format(webp)/skimsmodel-efcf3766d3534a93ae7baf0b83aca6a7.png)

🎭 My Take: Beauty or Beast?

Let’s be honest—this wrap’s as practical as a chocolate teapot. 🍫☕ Yet Skims gets the market. They repackage clinical gear (like compression garments) as ~aspirational~ accessories. Carillo calls it "elevating niche tools into wearable art." But is it empowering… or just feeding our insecurities?

🤯 Uncommon Metaphor Alert!

  1. Wearing this feels like stapling clouds to your face—ethereal promise, zero substance. ☁️📌

  2. Skims’ marketing is a Venus flytrap—luring us in with beauty, then snapping shut on our $48. 🌿💸

❓ Over to You!

Would you try a face wrap if it promised Kardashian-level sculpting… or is this the beauty equivalent of putting lipstick on a robot? 🤖💄 Let’s debate below! 👇